Senior Director of Advancement
Company: Everstand
Location: Windsor Mill
Posted on: February 16, 2026
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Job Description:
Job Description Job Description Salary: $100,453$133,098 What is
this company? Everstand? Find joy and purpose in your career. Join
an inspired team of professionals who are transforming the lives of
youth and enriching communities, one family at a time. Everstand is
not a federal or state agency. It is an independent not-for-profit
organization that serves over 1,000 children annually across 12
locations. You would join about 600 teammates across DC, MD, PA,
and WV that empower youth and their families to flourish within
their community. What does this job do specifically? Position
Summary: Reporting directly to the President and Chief Executive
Officer (CEO), this position is a member of the Everstand Senior
Leadership Team. The Senior Director is responsible for executing
the strategic plan for the Marketing and Development departments
with a mission advancement focus. The position will mentor and
supervise a Marketing Manager, Marketing and Development
Coordinator, Annual Giving Manager, Grants and Stewardship
Publications Manager, and Volunteer and Community Engagement
Manager. The Senior Director and their team are supported by
several external vendors and consultants. On the Development side
of Everstand, the Senior Director manages a relationship-focused
fundraising team. Each key fundraiser (up to and including the CEO
and Board Members) has an assigned portfolio of relationships. The
Senior Director models and coaches everyone on next steps with
their assigned individuals, foundations, or corporate partners, and
ensures there is a thoughtful process for activating, cultivating,
tracking, and refreshing these lists. The fundraising team works
together to execute grant writing, an annual golf tournament, and
annual, major, and planned giving activities throughout the year.
On the Marketing side, the Senior Director provides strategic
leadership and oversight of Everstands internal Marketing team,
ensuring the alignment of all marketing, communications, and brand
initiatives with the organizations mission and strategic
priorities. The Senior Director directs the planning and execution
of comprehensive marketing strategies that strengthen Everstands
visibility, drive community engagement, and amplify the impact of
our programs and fundraising efforts, while ensuring cohesive
messaging and a unified brand experience across all stakeholder
audiences. The Senior Director of Advancement will combine the
efforts of development and marketing as drivers of Everstands
long-term sustainability, or Mission advancement. Mission
advancement includes: Brand stewardship and reputation management
Storytelling and strategic communication Philanthropy and donor
engagement Volunteer culture and community partnerships
Organizational visibility and public trust Internal alignment
around purpose, message and impact. Essential Functions: Approaches
concerns, challenges, and opportunities with empathy, attention to
detail, active listening, and curiosity. Consistently models
EVERSTANDs core values: Safety, Empathy, Relationships, and Impact.
Honor differences, acknowledge uniqueness, and amplify all voices.
Collaborate with developing training and group experiences that
strengthen Everstands commitment to staff wellness and belonging.
Models the use of welcoming and respectful language. Consistently
uses inclusive language in communication and documentation.
Collaborate on the development of Marketing and Development
departmental strategic plans with the President & CEO. Work across
all teams to ensure the plans become operational. Prepare and
submit an annual operational budget for each area of responsibility
and manage effectively within this budget Monitor the Development
teams' progress to meet desired revenue targets and other
identified key performance indicators. Report accurately on
progress made and challenges encountered. Oversee all annual,
major, and planned giving efforts and ensure all materials follow
best practices, Everstand's internal guidelines, and adhere to the
Association of Fundraising Professionals code of ethics. Work
closely with the President and CEO to facilitate the involvement of
the Board of Directors in Everstand's fundraising plans. Provide
the necessary leadership and management to develop and protect a
strong and consistently applied brand for Everstand. Ensure time or
theme-specific marketing campaigns are delegated to the appropriate
in-house or external resources. Create buy-in from all stakeholders
on the projects timeline. Ensure clear, consistent communication
occurs by all parties. Consult with the program team on strategies
to manage important federal, state, and local relationships that
drive referrals of clients and families to Everstand's programs.
Attend and present at Marketing and Development Committee (MAD)
meetings of the Everstand Board of Directors. Non-Essential
Functions: Create, activate, and manage effective messages during
planned and unplanned media events. Act as organizational
spokesperson to members of the media as needed (typically only in
the absence of an Executive Team member). Support Everstand's
Program and Admissions teams by ensuring target populations served,
facility photos, and other essential information are accessible in
both web and print formats. Partner with the Quality Improvement
(QI) and Program teams to cultivate stories to share with donors
and the wider Everstand community. Participate in Everstand's
accreditation processes and ensure accreditations are maintained
between renewals. Ensure departmental policy and procedure manuals
are kept up to date and submitted for approval before the stated
deadlines. Competencies: Accountability for Others Accurate
Listening Attention to Detail Attitude Toward Honesty Conveying
Role Value Developing Others Event Planning Frequent Interaction
with Others Handling Stress Internal Self-Control Leading Others
Meeting Standards Personal Accountability Problem/Situation
Analysis Public Speaking Self-Management Speaking to Strangers
Ability to frequently switch tasks throughout the day to manage a
wide range of activities and projects Knowledge of graphic design,
layouts, print specifications, and USPS bulk mail regulations
Knowledge of fundraising software and constituent management
theories Supervisory Responsibility Marketing Manager Marketing and
Development Coordinator Annual Giving Manager Grants and
Stewardship Publications Manager Volunteer and Community Engagement
Manager Work Environment: This job operates in a professional
office environment. This role routinely uses standard office
equipment such as computers, desk phones, smartphone and tablet
devices, scanners, photocopiers, filing cabinets, and fax machines.
In the nature of being in a residential living and school
environment, there may be times you experience conditions in which
challenging behavior can be exhibited from our youth including but
not limited to, physical agitation, physical violence, and/or
emotional outbursts. Physical Demands: The physical demands
described here are representative of those that must be met by an
employee to successfully perform the essential functions of this
job. While performing the duties of this job, the employee is
occasionally required to remain stationary; move; manipulate;
operate; place, handle, or detect objects, tools, or controls;
acquire; adjust; ascend/descend; position self; communicate;
exchange information; and detect and distinguish. The employee must
occasionally move/transport up to 25 pounds. Specific detection and
discernment abilities include observing; recognizing; comparing;
estimating; assessing; perceiving; inspecting; distinguishing and
determining. Position Type/Expected Hours of Work: This is a
full-time position. Days of work are typically Monday through
Friday. This position regularly requires flexible work hours.
Eligible for flex schedule. Non-essential for inclement weather.
The role may require off-hours, holidays and weekend work depending
on events scheduled. Travel Travel is primarily local during the
business day, although some out-of-area and overnight travel may be
expected. Required Education and Experience Master's Degree in a
related communication, business, management, or related field A
minimum of eight (8) years of experience in professional
fundraising OR A minimum of a Bachelor's degree from an accredited
institution. A minimum of ten (10) years of experience in
professional fundraising In either educational degree scenario
above, the candidate must demonstrate: At least 3 years of their
experience was supervising a development team. A track record of
cultivating and closing a major gift or grant. Preferred Credential
CFRE credential from the CFRE International Additional Eligibility
Qualifications Organized, flexible, detail-oriented and work at an
above-average pace. Must possess excellent verbal and written
communication skills, organizational skills, embrace a high
standard of personal ethics, and analytical and problem-solving
abilities. Exemplary leadership attributes as described in the
leadership culture of the agency Ability to evolve the overseen
departments to the next level of performance Exceptional public
speaking skills. Advanced fundraising skills especially in online
and direct mail appeals. Project creation and management skills.
Experience in event planning. Excellent verbal and writing skills.
Proven ability and success in face-to-face solicitation.
Demonstrated ability to be thorough and conscientious in responding
to community members, working with staff and board members, and
maintaining files. Strong commitment to the AFP Code of Ethics.
Proven ability to work with high-level volunteers, as well as board
members. Experience in supporting volunteer committees. Ability and
eagerness to interact positively with volunteers and board members.
Ambition, tact and finesse required. Success in asking for and
closing major gifts and in building and maintaining long term
relationships with major individual donors and foundations is
required. Knowledge of Maryland, West Virginia, DC, and or PA
fundraising communities strongly desired. Ability to supervise,
coach, and mentor staff with clear expectations for performance
that leads to successful acquisition of Key Performance Indicators
(KPIS) Ability to keep an electronic calendar (Outlook) and task
list (Asana.com) a must. Ability to pass the written test for
Therapeutic Crisis Intervention (TCI). No physical TCI test is
required for this position. Ability to obtain and maintain
certification in CPR/First Aid. Ability to demonstrate the
possession of a valid driver's license prior to employment and
ability to maintain the license and operate a motor vehicle
thereafter. Ability to pass CPS/UII/Childline background check both
prior to employment and per the schedule outlined by HR thereafter.
Ability to pass a Tuberculosis Screening both prior to employment
and per the schedule outlined by HR thereafter. Ability to pass a
work-readiness physical performed by a certified medical
professional both prior to employment and per the schedule outlined
by HR thereafter. Ability to pass a Federal and State
Fingerprinting Background Check both prior to employment and per
the schedule outlined by HR thereafter. Ability to pass a drug
screen via urinalysis both prior to employment and randomly
thereafter. What does the benefits package look like? Accrue
vacation at the rate of three weeks per year, plus two floating
holidays to use, plus 10 paid holidays when Everstand is closed.
That is over 30 days of time off per calendar year! Paid sick and
bereavement leave Retirement plan with up to 3% match Medical,
dental, and vision insurance Additional voluntary and
employer-sponsored benefits Other Duties Please note this job
description is not designed to cover or contain a comprehensive
listing of activities, duties or responsibilities that are required
of the employee for this job. Duties, responsibilities and
activities may change at any time with or without notice.
EVERSTANDMP
Keywords: Everstand, Alexandria , Senior Director of Advancement, PR / Public Relations , Windsor Mill, Virginia